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Researchers
Emel Yıldız
Emel Yıldız
Dr.
GÜMÜŞHANE ÜNİVERSİTESİ
Publication
17
Review
54
CrossRef Cited
31
TR Dizin Cited
44
17
Publication
54
Review
31
CrossRef Cited
44
TR Dizin Cited
0000-0001-7190-593X
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Summary
Publications
Peer Review
Cited
Research Fields
Service Marketing
Advertisement
Sales Management
Institution
GÜMÜŞHANE ÜNİVERSİTESİ
Popular Publications
Effects of Trustworthıness, Attractiveness and Expertness on Brand Attitude, Purchase Intention and E-Word-of-Mouth Marketing: The Case of Instagram
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2019 ,
Kocaeli University Journal of Social Sciences
DOI: 10.35343/kosbed.569351
CITED
11
FAVORITE
3
TOTAL DOWNLOAD COUNT
3219
11
CITED
3
FAVORITE
3219
TOTAL DOWNLOAD COUNT
EFFECTS OF VISUAL AND VERBAL SHARINGS OF INSTAGRAM INFLUENCERS ON BRAND SWITCHING, BRAND ATTITUDE AND ELECTRONIC WORD-OF-MOUTH
Authors:
Emel Yıldız
,
İbrahim Avcı
Published: 2019 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.552765
CITED
4
FAVORITE
2
TOTAL DOWNLOAD COUNT
2663
4
CITED
2
FAVORITE
2663
TOTAL DOWNLOAD COUNT
THE EFFECTS OF PERCEIVED QUALITY, PRICE AND PRODUCT FOR PRESENT-DAY PRODUCTS SOLD IN DISCOUNT MARKETS ON THE REPURCHASE INTENTION AND THE MEDIATING ROLE OF WORD OF MOUTH MARKETING BEHAVIOR
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2021 ,
Karadeniz Teknik Üniversitesi Sosyal Bilimler Enstitüsü Sosyal Bilimler Dergisi
DOI: -
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
800
0
CITED
2
FAVORITE
800
TOTAL DOWNLOAD COUNT
Effects of Prestige, Experience and Word-of-Mouth Communication on University Preferences
Authors:
Emel Yıldız
,
Mahmut Koçan
Published: 2019 ,
Gümüşhane University Journal of Social Sciences Institute
DOI: -
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
448
0
CITED
2
FAVORITE
448
TOTAL DOWNLOAD COUNT
Investigation of Satisfaction and Behaviors of Students Using Distance Education in the Covid-19 Pandemic Process within the Framework of Technology Acceptance Model
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2021 ,
Gümüşhane University Journal of Social Sciences Institute
DOI: -
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1561
0
CITED
1
FAVORITE
1561
TOTAL DOWNLOAD COUNT
Publications
THE LEVEL OF PREPARATION FOR DISASTERS AND EMERGENCIES IN HOSPITALS: THE IMPACT OF PLANNING LEVEL, EXERCISE LEVEL AND UNIT ACTIVITY LEVEL
Authors:
Öznur Çınar
,
Emel Yıldız
Published: 2024 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.1424720
FAVORITE
0
TOTAL DOWNLOAD COUNT
50
0
FAVORITE
50
TOTAL DOWNLOAD COUNT
Evaluation of Consumer Complaints: A Case Study Using MAXQDA 2020 Data Analysis Software
Authors:
Mahmut Koçan
,
Emel Yıldız
Published: 2024 ,
Journal of the Faculty of Economics and Administrative Sciences
DOI: 10.18074/ckuiibfd.1318853
FAVORITE
0
TOTAL DOWNLOAD COUNT
118
0
FAVORITE
118
TOTAL DOWNLOAD COUNT
The Effects of Experiential Marketing on Word of Mouth and Repurchase Intention: An Application for Tea Stores
Authors:
Özlem Şibil
,
Emel Yıldız
Published: 2023 ,
Karadeniz Sosyal Bilimler Dergisi
DOI: 10.38155/ksbd.1283317
FAVORITE
0
TOTAL DOWNLOAD COUNT
168
0
FAVORITE
168
TOTAL DOWNLOAD COUNT
Parasal Ve Parasal Olmayan Satış Tutundurmanın Marka Tercihi ve Marka Güveni Üzerindeki Etkileri
Authors:
Emel Yıldız
,
Halil Hakdan Öz
Published: 2023 ,
Iğdır Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.54600/igdirsosbilder.1132006
FAVORITE
1
TOTAL DOWNLOAD COUNT
333
1
FAVORITE
333
TOTAL DOWNLOAD COUNT
THE EFFECTS OF PERCEIVED QUALITY, PRICE AND PRODUCT FOR PRESENT-DAY PRODUCTS SOLD IN DISCOUNT MARKETS ON THE REPURCHASE INTENTION AND THE MEDIATING ROLE OF WORD OF MOUTH MARKETING BEHAVIOR
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2021 ,
Karadeniz Teknik Üniversitesi Sosyal Bilimler Enstitüsü Sosyal Bilimler Dergisi
DOI: -
FAVORITE
2
TOTAL DOWNLOAD COUNT
800
2
FAVORITE
800
TOTAL DOWNLOAD COUNT
Investigation of Satisfaction and Behaviors of Students Using Distance Education in the Covid-19 Pandemic Process within the Framework of Technology Acceptance Model
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2021 ,
Gümüşhane University Journal of Social Sciences Institute
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
1561
1
FAVORITE
1561
TOTAL DOWNLOAD COUNT
The Effect of Brand Dimensions on Brand Evangelism
Authors:
Ahmet Kırmızıbiber
,
Emel Yıldız
Published: 2021 ,
The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.882473
FAVORITE
0
TOTAL DOWNLOAD COUNT
450
0
FAVORITE
450
TOTAL DOWNLOAD COUNT
Marka Logolarının Marka Özgünlüğü Üzerindeki Etkileri
Authors:
Emel Yıldız
,
Ahmet Kırmızıbiber
Published: 2020 ,
ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.735226
FAVORITE
1
TOTAL DOWNLOAD COUNT
1778
1
FAVORITE
1778
TOTAL DOWNLOAD COUNT
Effects of Trustworthıness, Attractiveness and Expertness on Brand Attitude, Purchase Intention and E-Word-of-Mouth Marketing: The Case of Instagram
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2019 ,
Kocaeli University Journal of Social Sciences
DOI: 10.35343/kosbed.569351
FAVORITE
3
TOTAL DOWNLOAD COUNT
3219
3
FAVORITE
3219
TOTAL DOWNLOAD COUNT
Effects of Prestige, Experience and Word-of-Mouth Communication on University Preferences
Authors:
Emel Yıldız
,
Mahmut Koçan
Published: 2019 ,
Gümüşhane University Journal of Social Sciences Institute
DOI: -
FAVORITE
2
TOTAL DOWNLOAD COUNT
448
2
FAVORITE
448
TOTAL DOWNLOAD COUNT
EFFECTS OF VISUAL AND VERBAL SHARINGS OF INSTAGRAM INFLUENCERS ON BRAND SWITCHING, BRAND ATTITUDE AND ELECTRONIC WORD-OF-MOUTH
Authors:
Emel Yıldız
,
İbrahim Avcı
Published: 2019 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.552765
FAVORITE
2
TOTAL DOWNLOAD COUNT
2663
2
FAVORITE
2663
TOTAL DOWNLOAD COUNT
THE EFFECTS OF GREENWASH ON THE GREEN BRAND EQUITY: AN APPLICATION ON CAR BRANDS
Authors:
Emel Yıldız
,
Ahmet Kırmızıbiber
Published: 2019 ,
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.583003
FAVORITE
1
TOTAL DOWNLOAD COUNT
2061
1
FAVORITE
2061
TOTAL DOWNLOAD COUNT
Antecedenets and outcomes of brand love: An application in the Eastern Black Sea Region
Authors:
Emel Yıldız
, Reyhan Günaydın
Published: 2019 ,
Optimum Journal of Economics and Management Sciences
DOI: 10.17541/optimum.536453
FAVORITE
0
TOTAL DOWNLOAD COUNT
1891
0
FAVORITE
1891
TOTAL DOWNLOAD COUNT
IMPACT OF CONSUMER ETHNOCENTRISM, PERCEIVED QUALITY AND BRAND LOYALTY ON BRAND PERSONALITY: AN APPLICATION ON CREAM CHOCOLATE CONSUMERS
Authors:
Emel Yıldız
,
Mahmut Koçan
Published: 2019 ,
Bingöl University Journal of Social Sciences Institute
DOI: 10.29029/busbed.491848
FAVORITE
1
TOTAL DOWNLOAD COUNT
2997
1
FAVORITE
2997
TOTAL DOWNLOAD COUNT
EFFECTS OF PRODUCT INNOVATION AND PRODUCT QUALITY ON BRAND LOYALTY: AN EMPIRICAL STUDY ON SMART MOBILE PHONES
Authors:
Emel Yıldız
,
Mahmut Koçan
Published: 2019 ,
Global Journal of Economics and Business Studies
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
877
0
FAVORITE
877
TOTAL DOWNLOAD COUNT
Factors Affecting the Use of E-Government Services by Companies: An Application on EKAP
Authors:
Salih Yıldız
,
Mehmet Hanefi Topal
,
Emel Yıldız
,
Büşra Tosunoğlu
Published: 2018 ,
The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.391592
FAVORITE
0
TOTAL DOWNLOAD COUNT
1331
0
FAVORITE
1331
TOTAL DOWNLOAD COUNT
EFFECTS OF SERVICE QUALITY ON CUSTOMER SATISFACTION, TRUST, CUSTOMER LOYALTY AND WORD OF MOUTH: AN APPLICATION ON CARGO COMPANIES IN GÜMÜŞHANE
Authors:
Emel Yıldız
Published: 2017 ,
Global Journal of Economics and Business Studies
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
4706
1
FAVORITE
4706
TOTAL DOWNLOAD COUNT
Articles published in
Bingöl University Journal of Social Sciences Institute
Global Journal of Economics and Business Studies
Gümüşhane University Journal of Social Sciences Institute
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Iğdır Üniversitesi Sosyal Bilimler Dergisi
International Journal of Economics and Administrative Studies
Journal of the Faculty of Economics and Administrative Sciences
Karadeniz Sosyal Bilimler Dergisi
Karadeniz Teknik Üniversitesi Sosyal Bilimler Enstitüsü Sosyal Bilimler Dergisi
Kocaeli University Journal of Social Sciences
ODU Journal of Social Sciences Research
Optimum Journal of Economics and Management Sciences
The Journal of International Scientific Researches
Editorship
Paradigma: İktisadi ve İdari Araştırmalar Dergisi
Section Editor
Editorial Board Memberships
The Journal of International Scientific Researches
Reviews
Alanya Academic Review
Bingöl University Journal of Social Sciences Institute
Global Journal of Economics and Business Studies
Gümüşhane University Journal of Social Sciences Institute
International Journal of Economics and Administrative Studies
Journal of Human and Social Sciences
Research of Financial Economic and Social Studies
The Journal of International Scientific Researches
Publications
The Effect of Brand Dimensions on Brand Evangelism
Authors:
Ahmet Kırmızıbiber
,
Emel Yıldız
Published: 2021 ,
The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.882473
CITED
2
FAVORITE
0
TOTAL DOWNLOAD COUNT
450
2
CITED
0
FAVORITE
450
TOTAL DOWNLOAD COUNT
Marka Logolarının Marka Özgünlüğü Üzerindeki Etkileri
Authors:
Emel Yıldız
,
Ahmet Kırmızıbiber
Published: 2020 ,
ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.735226
CITED
1
FAVORITE
1
TOTAL DOWNLOAD COUNT
1778
1
CITED
1
FAVORITE
1778
TOTAL DOWNLOAD COUNT
Effects of Trustworthıness, Attractiveness and Expertness on Brand Attitude, Purchase Intention and E-Word-of-Mouth Marketing: The Case of Instagram
Authors:
İbrahim Avcı
,
Emel Yıldız
Published: 2019 ,
Kocaeli University Journal of Social Sciences
DOI: 10.35343/kosbed.569351
CITED
11
FAVORITE
3
TOTAL DOWNLOAD COUNT
3219
11
CITED
3
FAVORITE
3219
TOTAL DOWNLOAD COUNT
EFFECTS OF VISUAL AND VERBAL SHARINGS OF INSTAGRAM INFLUENCERS ON BRAND SWITCHING, BRAND ATTITUDE AND ELECTRONIC WORD-OF-MOUTH
Authors:
Emel Yıldız
,
İbrahim Avcı
Published: 2019 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.552765
CITED
4
FAVORITE
2
TOTAL DOWNLOAD COUNT
2663
4
CITED
2
FAVORITE
2663
TOTAL DOWNLOAD COUNT
THE EFFECTS OF GREENWASH ON THE GREEN BRAND EQUITY: AN APPLICATION ON CAR BRANDS
Authors:
Emel Yıldız
,
Ahmet Kırmızıbiber
Published: 2019 ,
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.583003
CITED
5
FAVORITE
1
TOTAL DOWNLOAD COUNT
2061
5
CITED
1
FAVORITE
2061
TOTAL DOWNLOAD COUNT
Antecedenets and outcomes of brand love: An application in the Eastern Black Sea Region
Authors:
Emel Yıldız
, Reyhan Günaydın
Published: 2019 ,
Optimum Journal of Economics and Management Sciences
DOI: 10.17541/optimum.536453
CITED
3
FAVORITE
0
TOTAL DOWNLOAD COUNT
1891
3
CITED
0
FAVORITE
1891
TOTAL DOWNLOAD COUNT
IMPACT OF CONSUMER ETHNOCENTRISM, PERCEIVED QUALITY AND BRAND LOYALTY ON BRAND PERSONALITY: AN APPLICATION ON CREAM CHOCOLATE CONSUMERS
Authors:
Emel Yıldız
,
Mahmut Koçan
Published: 2019 ,
Bingöl University Journal of Social Sciences Institute
DOI: 10.29029/busbed.491848
CITED
4
FAVORITE
1
TOTAL DOWNLOAD COUNT
2997
4
CITED
1
FAVORITE
2997
TOTAL DOWNLOAD COUNT
Factors Affecting the Use of E-Government Services by Companies: An Application on EKAP
Authors:
Salih Yıldız
,
Mehmet Hanefi Topal
,
Emel Yıldız
,
Büşra Tosunoğlu
Published: 2018 ,
The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.391592
CITED
1
FAVORITE
0
TOTAL DOWNLOAD COUNT
1331
1
CITED
0
FAVORITE
1331
TOTAL DOWNLOAD COUNT
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